
How COVID-19 is changing the retail landscape in Ethiopia
Although Covid-19 has presented businesses with a variety of problems, risks and fears; it has also represented them with new opportunities. Some of these are obvious, for example the ability to have staff working from home, perhaps making this the new norm. While other opportunities may require having insight into what consumers are thinking, so one can pivot their business towards those needs. Several weeks ago, a media partner requested a short brief on three major finding