"Why not let your target consumers help you approach them better and build products and services they really need and value?"
Consumer and market research should be startups and entrepreneurs' best friends when it comes to separating myths from realities in Africa! Building or investing in a company in Africa is risky and takes a lot of human and financial resources. A small investment in research will mitigate the risks and pay dividends.
Market research is not as expensive as you think. We offer end-to-end research and insights so you can make decisions like a Fortune 500 executive at a fraction of the cost.
You can use market / consumer research to test a concept, validation an idea, estimate the size of a market, include in your business plan or most importantly to know your customers.
Get a chance to get consumer research for free and discover what's next for your business idea in Africa.
We accept entries from October 10th to October 17th.
The selected company will receive an email confirmation by October 20th.
The research will be complete by November 1st.