Sandra Beldine Otieno
August 21, 2023
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Consumer sentiment refers to the overall feelings, attitudes, and opinions that consumers have towards a brand, product, or service. It plays a crucial role in shaping consumer behavior and has a significant impact on a brand's success. Here is how women's confidence has changed over the last 18 months …
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Consumer sentiment continues to weaken in March
Ghana’s rising cost of living is reshaping how people spend, save, and survive
Consumer confidence dips in February, breaking a three-month stability streak
