Paul Cheloti Mulongo
December 18, 2024
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The Kasi Retail Demand Index provides valuable insights into consumer demand for various retail categories in Ghana. Ranging from +100 to -100, the index measures how consumer habits influence demand across different categories. A higher index value indicates strong consumer interest and purchasing intent, while a lower value suggests …
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Fresh staples stay strong as Nigeria’s food market splits between value seekers and quality spenders
Ugandans are loyal to beer but wine captures the biggest spend
Tanzanian consumers are balancing value and purpose in their food purchases
