Team Insights
June 3, 2021
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The virus has reshaped consumption and how businesses are conducted in real-time, rapidly accelerating long-term underlying trends in the space of months. People are living differently, buying differently, and in many ways, thinking differently however businesses have also been forced to operate differently. Supply chains have been tested …
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The personal-care basket is being shaped by routine, not just need
Hygiene has the demand, skin care, hair care and beauty have the momentum
Financial pressure in Ghana is shaping emotional wellbeing differently across income and age groups
