Retail in Morocco: Functional attributes to boost fragrance sales post COVID-19


67% of consumers we surveyed in August 2021 use fragranced products as a habit.

  • Sales of fragrance in Morocco dropped with the COVID-19 pandemic
  • Consumers in Morocco still love to wear fragrance
  • For fragrance manufacturers, focus on functional attributes to drive sales

Sales of fragrance in Morocco dropped …

This content is premium. Already a subscriber? Log in

Please subscribe to read the full article.

Monthly Subscription



Yearly Subscription



Recent posts

See all

Catherine Wangari

Ivory Coast's Festive Finesse: Cracking the Code of Holiday Shopping Trends

Catherine Wangari

Smartphones, Entertainment, and Shopping: Egypt's Digital Evolution

Wilson Busaka

Developing Must-Have Holiday Specials: Ivory Coast's Sales Formula

Subscribe to our free newsletter