Alison Okatch
September 29, 2026
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When the cost of living rises, the assumption is that consumers simply cut back. But households do not experience rising prices evenly. They decide what to protect, what to postpone and where they can create room in the budget.
Kasi’s recent Cost of Living survey, conducted among 502 consumers …
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African consumer confidence rebounds as expectations improve, but current conditions remain weak
Food remains a major source of inflation pressure, even where headline inflation is easing
Consumer confidence slowed in July as financial pressure keeps spending in check
