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Tanzanian consumers are balancing value and purpose in their food purchases
Tanzanian consumers spend heavily on food but remain value-conscious, with Gen X prioritizing functionality and Gen Z driven by affordability and promotions.
Recent
Kasi Maps - G7 Familiarity and Perception among Africans
Africa’s Critical Minerals: From Hidden Resource to Economic Catalyst
Ambition, familiarity, and trust are reshaping African travel into a story of confidence and rediscovery
Financial knowledge gaps leave many Ugandans vulnerable to daily money challenges
Cameroonians weigh their options as income pressures spark a migration surge
Food & Beverage
Nigerian households prioritize essential foods as affordability shapes brand choices
Food & Beverage
Alcohol demand in East Africa is polarizing as niche categories gain momentum in H1 2025
Finance
Ugandan consumers look beyond trust as banking preferences diversify
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Recent
Kasi Maps - G7 Familiarity and Perception among Africans
Africa’s Critical Minerals: From Hidden Resource to Economic Catalyst
Ambition, familiarity, and trust are reshaping African travel into a story of confidence and rediscovery
Financial knowledge gaps leave many Ugandans vulnerable to daily money challenges
Cameroonians weigh their options as income pressures spark a migration surge
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Paul Cheloti Mulongo
Tanzanian consumers are balancing value and purpose in their food purchases
July 18, 2025, 10:18 a.m.
Mercy Cyrus
Nigerian households prioritize essential foods as affordability shapes brand choices
July 11, 2025, 1:18 p.m.
Sandra Beldine Otieno, MSc
Alcohol demand in East Africa is polarizing as niche categories gain momentum in H1 2025
July 11, 2025, 7 a.m.
Paul Cheloti Mulongo
Ugandan consumers look beyond trust as banking preferences diversify
July 10, 2025, 12:11 p.m.
Yannick Lefang, Eng.
Africa’s Critical Minerals: From Hidden Resource to Economic Catalyst
July 9, 2025, 2:22 p.m.
Sandra Beldine Otieno, MSc
Ambition, familiarity, and trust are reshaping African travel into a story of confidence and rediscovery
July 3, 2025, 4 p.m.
Segun Sunmonu
Financial knowledge gaps leave many Ugandans vulnerable to daily money challenges
July 2, 2025, 10:16 a.m.
Mercy Cyrus
Cameroonians weigh their options as income pressures spark a migration surge
July 1, 2025, 9:29 a.m.
Paul Cheloti Mulongo
Mobile money outpaces fintech in Ghana’s digital finance
June 30, 2025, noon
Sandra Beldine Otieno, MSc
One year on, the warning signs behind Kenya’s Gen Z protests are louder
June 25, 2025, 10 a.m.
Sandra Beldine Otieno, MSc
Kenya’s food and beverage market enters H2 2025 defined by value over volume
June 18, 2025, 7:24 p.m.
Sandra Beldine Otieno, MSc
Starlink in Africa: Two years later, the promise is visible but so are the cracks
June 17, 2025, 6 p.m.
Sandra Beldine Otieno, MSc
Halfway through 2025, retail banking in Kenya is being reshaped by rising consumer power
June 16, 2025, 9:22 p.m.
Sandra Beldine Otieno, MSc
Consumer sentiment holds its upward course in May
June 13, 2025, noon
Sandra Beldine Otieno, MSc
Wellness in Kenya is being reshaped by emotional strength and everyday health choices
June 12, 2025, 12:40 a.m.
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