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AfCFTA is no longer just a trade agreement, it is Africa’s geopolitical insurance policy

Most African countries still rely more on external partners, leaving regional demand and production capacity largely untapped. Stronger regional supply chains can reduce exposure to global shocks while unlocking new growth.

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Why the next generation of consumer insight should focus on when, why and how Africans shop, not just which brands they prefer

Geo politics & Economics

Africa’s Consumer Sentiment Returns to Positive Territory at 4.8 in June as Consumers Move from Geopolitical Shock to Adaptation

Geo politics & Economics

How Consumer Sentiment Is Becoming a Retail Growth Engine in 2026

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Yannick Lefang, Eng

AfCFTA is no longer just a trade agreement, it is Africa’s geopolitical insurance policy

Aug. 11, 2026, 11:55 a.m.

Africans have heard of AfCFTA, are they ready for what comes next?

Aug. 11, 2026, 11:43 a.m.

Africans are looking beyond trade, they want AfCFTA to unlock opportunity

Aug. 11, 2026, 11:26 a.m.

From Policy to Practice; How Dangote Is Building Africa's Industrial Backbone

Aug. 11, 2026, 11:18 a.m.

How Kenyan retailers are turning shopping missions into competitive advantage

Aug. 3, 2026, 5 p.m.

The future of African retail is not channel loyalty, it is mission ownership

Aug. 3, 2026, 5 p.m.

African consumers are spreading their grocery spend across multiple channels, rewarding retailers that deliver the value they need most

Aug. 3, 2026, 5 p.m.

Africa’s Consumer Sentiment Returns to Positive Territory at 4.8 in June as Consumers Move from Geopolitical Shock to Adaptation

July 27, 2026, 4 p.m.

How Consumer Sentiment Is Becoming a Retail Growth Engine in 2026

July 27, 2026, 4 p.m.

Yannick Lefang, Eng

A new era of geo-political risk; Why decision-makers need faster signals in an age of geopolitical volatility

July 27, 2026, 4 p.m.

Africa's crypto market is evolving from speculation into financial infrastructure, laying the foundation for long-term adoption

July 20, 2026, 4 p.m.

Africa's Crypto Leaders Are Emerging, But Market Dominance Is Far From Uniform

July 20, 2026, 4 p.m.

Africa's next crypto growth opportunity isn't awareness but consumer confidence

July 20, 2026, 4 p.m.

Africa recorded an estimated US$6.6 billion in AI-enabled fraud losses

July 13, 2026, 2 p.m.

Yannick Lefang, Eng

AI, Technology and the New Era of Football: How the 2026 World Cup Strengthened FIFA's Credibility

July 13, 2026, 4 a.m.

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Reports and Insights

Kasi Webinar - Kenya's Festive Shopping Insights

Nov. 17, 2023, 7 a.m.

The State of the African Marketer

Nov. 27, 2022, 11 a.m.

Is Inflation Ruining The Party?

Oct. 27, 2022, 10 a.m.

The Soaring Cost Of Living In Ethiopia

Aug. 12, 2022, 1 p.m.

Riding The Recovery Wave

June 27, 2022, 1 p.m.

Trendsetter Series by Kasi Insight - Climate Risk Webinar

Feb. 23, 2021, 2 p.m.

Trendsetter Series by Kasi Insight - Covid-19 and the Future of Work

Feb. 23, 2021, 2 p.m.

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