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Featured insights
The Business of African Football: How Nine Teams Generated Millions in Untapped Brand Value
Recent
The World Cup creates more than media opportunities, it creates purchase occasions, rewarding brands that connect media exposure with retail activation.
The World Cup Is Driving Beverage Consumption. Are Africa's Brands Ready?
H1 2026 exposed the rise of the optimisation economy, with consumers actively reallocating spending rather than simply cutting back.
African consumers have shifted from pursuing wealth to pursuing financial resilience, creating a new expectation that banks should help them build financial wellbeing
Africa's Most Valuable World Cup Export Isn't Football. It's Culture.
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Africa's Consumer Confidence Slips Back Into Negative Territory in May
Sports
Africa Is Rising - How African Teams Are Shining at the World Cup
Geo politics & Economics
Assessment Of the Potential for Trade and Investment Exchanges Between Quebec and Africa
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Recent
The World Cup creates more than media opportunities, it creates purchase occasions, rewarding brands that connect media exposure with retail activation.
The World Cup Is Driving Beverage Consumption. Are Africa's Brands Ready?
H1 2026 exposed the rise of the optimisation economy, with consumers actively reallocating spending rather than simply cutting back.
African consumers have shifted from pursuing wealth to pursuing financial resilience, creating a new expectation that banks should help them build financial wellbeing
Africa's Most Valuable World Cup Export Isn't Football. It's Culture.
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Sandra Beldine Otieno
Elections, inflation and civil unrests are dampening Kenyan women's confidence heading into Q4
Aug. 21, 2023, noon
Kambel Fobissie
Personalizing shopping experiences is key in winning over Angolan consumers.
Aug. 14, 2023, noon
Sandra Beldine Otieno
Consumer sentiment drops for the second month in a row.
Aug. 11, 2023, noon
Sandra Beldine Otieno
Consumer centric strategies guarantee success in Mozambique’s banking industry.
Aug. 10, 2023, noon
Paul Cheloti Mulongo
Consumers turn to cost-saving strategies amidst rising costs in Tunisia.
Aug. 10, 2023, noon
Sandra Beldine Otieno
In May, consumer sentiment plunges by five points.
Aug. 4, 2023, 1 p.m.
Sandra Beldine Otieno
Consumer satisfaction is key to thrive in South Africa’s banking industry.
Aug. 4, 2023, 11 a.m.
Sandra Beldine Otieno
Consumers demand for investment products dropped sharply in South Africa, focus is key to success
Aug. 3, 2023, 2 p.m.
Paul Cheloti Mulongo
Putting Customers First Is The Key to Success for Online Retailers in Algeria
Aug. 3, 2023, 1 p.m.
Gloria Padua
To Succeed In Cameroon Banking Industry: Tailored Solutions Are Required
Aug. 1, 2023, 1 p.m.
Kasi Insights
A Comparative Analysis of Consumer Confidence Indices: BER South Africa CCI and Kasi Insight CCI
July 26, 2023, 2 p.m.
Sandra Beldine Otieno
Opportunity for value brands to thrive in DRC by attracting budget-conscious consumers
July 21, 2023, 2 p.m.
Sandra Beldine Otieno
In April, consumer sentiment continues its upward swing.
July 20, 2023, 1 p.m.
Kasi Insight
Predicting election outcomes using consumer sentiment (Ghana, Kenya, South Africa & Nigeria)
July 17, 2023, 1 p.m.
Gloria Padua
Opportunity to leverage various consumer segments to drive insurance sales in Africa
July 17, 2023, 1 p.m.
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Reports and Insights
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Chris Ndugu
KASI Maps - Africa Strong Show at FIFA 2026
June 11, 2026, 4:20 p.m.
Chris Ndugu
Kasi Maps - The French Influence In Kenya
May 15, 2026, 4:35 p.m.
Chris Ndugu
Who Actually Owns Crypto in Africa?
April 22, 2026, 7:08 p.m.
Chris Ndugu
The Landscape of Meat Retail in Africa
April 8, 2026, 10:56 p.m.
Yannick Lefang, Eng
Gen Z across Africa is showing up fresh, every single day.
April 2, 2026, 7:40 p.m.
Chris Ndugu
Kasi Maps - Inflation Copying Metrics in Africa
March 26, 2026, 2:17 p.m.
Chris Ndugu
Kasi Maps - Sovereign Credit Ratings Coverage in Africa
March 5, 2026, 9 a.m.
Paul Cheloti
Kasi Maps - How U.S. Tariffs Could Force a Continental Trade Revolution
July 18, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - G7 Familiarity and Perception among Africans
July 11, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Extent of Catholic Church influence in Africa
June 9, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Development Finance Institutions (DFIs) active in Africa
May 22, 2025, 8 a.m.
Paul Cheloti
Kasi Maps - The Soft Power Players Shaping Africa’s Narrative
April 14, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Africa Sentiment on Trump Administration
April 4, 2025, 4 p.m.
Team Insights
Kasi Report - The State of Consumers in Kenya 2025
March 3, 2025, 11:43 a.m.
Team Insights
Kasi Report - Kenya’s Statutory Holidays: A $2 Billion Opportunity to Boost GDP
Feb. 26, 2025, 11:43 a.m.
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