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Featured insights
The Business of African Football: How Nine Teams Generated Millions in Untapped Brand Value
Recent
The World Cup creates more than media opportunities, it creates purchase occasions, rewarding brands that connect media exposure with retail activation.
The World Cup Is Driving Beverage Consumption. Are Africa's Brands Ready?
H1 2026 exposed the rise of the optimisation economy, with consumers actively reallocating spending rather than simply cutting back.
African consumers have shifted from pursuing wealth to pursuing financial resilience, creating a new expectation that banks should help them build financial wellbeing
Africa's Most Valuable World Cup Export Isn't Football. It's Culture.
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Africa's Consumer Confidence Slips Back Into Negative Territory in May
Sports
Africa Is Rising - How African Teams Are Shining at the World Cup
Geo politics & Economics
Assessment Of the Potential for Trade and Investment Exchanges Between Quebec and Africa
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Recent
The World Cup creates more than media opportunities, it creates purchase occasions, rewarding brands that connect media exposure with retail activation.
The World Cup Is Driving Beverage Consumption. Are Africa's Brands Ready?
H1 2026 exposed the rise of the optimisation economy, with consumers actively reallocating spending rather than simply cutting back.
African consumers have shifted from pursuing wealth to pursuing financial resilience, creating a new expectation that banks should help them build financial wellbeing
Africa's Most Valuable World Cup Export Isn't Football. It's Culture.
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Davies Nyachieng'a
Africa’s consumer confidence moves into positive territory ahead of the holiday season
Nov. 18, 2020, 12:20 p.m.
Fidelis Zvomuya
Will Ghana Save 2020 and Who Is Winning?
Nov. 18, 2020, 12:17 p.m.
Fidelis Zvomuya
Thiam Joins Opposition, Voters Remain Very Concerned Ahead of Saturday Polls
Oct. 29, 2020, 12:38 p.m.
Team Insights
Uncertainty in the Country Causes a 2-Point Drop in Nigeria’s CCI
Oct. 23, 2020, 12:46 p.m.
Davies Nyachieng'a
Africa’s consumer confidence slips after two successive months of improvement
Oct. 23, 2020, 12:40 p.m.
Team Insights
Predicting consumer demand during election cycles in Africa
Oct. 22, 2020, 12:49 p.m.
Team Insights
Kenya's CCI Continues on Its Slow but Steady Recovery
Oct. 20, 2020, 12:53 p.m.
Fidelis Zvomuya
Ouattara on the Ropes, as a New Kid on the Block Emerges
Oct. 13, 2020, 12:58 p.m.
Team Insights
Consumer data and insights come to life with Kasi Hub
Oct. 8, 2020, 12:57 p.m.
Team Insights
Consumer Confidence Unchanged as Nigerians Settle into the New Normal
Oct. 1, 2020, 12:52 p.m.
Davies Nyachieng'a
Declining COVID-19 infections boosts consumer confidence in Africa
Sept. 28, 2020, 12:48 p.m.
Team Insights
Consumer confidence in Kenya continues to rebound as people adjust to the new normal
Sept. 25, 2020, 12:44 p.m.
Team Insights
Consumer confidence in Kenya continues to rise from its low in April
Sept. 2, 2020, 12:39 p.m.
Team Insights
Nigeria consumer confidence continues to trend upward despite rising COVID-19 cases
Aug. 27, 2020, 12:26 p.m.
Team Insights
Ghana shows a rebound in consumer confidence in July despite uncertainties
Aug. 26, 2020, 12:24 p.m.
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Reports and Insights
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Chris Ndugu
KASI Maps - Africa Strong Show at FIFA 2026
June 11, 2026, 4:20 p.m.
Chris Ndugu
Kasi Maps - The French Influence In Kenya
May 15, 2026, 4:35 p.m.
Chris Ndugu
Who Actually Owns Crypto in Africa?
April 22, 2026, 7:08 p.m.
Chris Ndugu
The Landscape of Meat Retail in Africa
April 8, 2026, 10:56 p.m.
Yannick Lefang, Eng
Gen Z across Africa is showing up fresh, every single day.
April 2, 2026, 7:40 p.m.
Chris Ndugu
Kasi Maps - Inflation Copying Metrics in Africa
March 26, 2026, 2:17 p.m.
Chris Ndugu
Kasi Maps - Sovereign Credit Ratings Coverage in Africa
March 5, 2026, 9 a.m.
Paul Cheloti
Kasi Maps - How U.S. Tariffs Could Force a Continental Trade Revolution
July 18, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - G7 Familiarity and Perception among Africans
July 11, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Extent of Catholic Church influence in Africa
June 9, 2025, 3 p.m.
Paul Cheloti
Kasi Maps - Development Finance Institutions (DFIs) active in Africa
May 22, 2025, 8 a.m.
Paul Cheloti
Kasi Maps - The Soft Power Players Shaping Africa’s Narrative
April 14, 2025, 4 p.m.
Paul Cheloti
Kasi Maps - Africa Sentiment on Trump Administration
April 4, 2025, 4 p.m.
Team Insights
Kasi Report - The State of Consumers in Kenya 2025
March 3, 2025, 11:43 a.m.
Team Insights
Kasi Report - Kenya’s Statutory Holidays: A $2 Billion Opportunity to Boost GDP
Feb. 26, 2025, 11:43 a.m.
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