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Kenya Banking Sector 2025: Reading the Balance Sheet Through Marketing Signals

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How Consumer Sentiment Predicts South Africa’s Credit Cycles
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How Consumer Sentiment Predicts Kenya’s Credit Cycles
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Foresight Is No Longer Optional: Why Africa’s Decision Makers Must Move From Insight to Intelligence

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Sandra Beldine Otieno
Consumer confidence in Africa falters amid outbreak of Russia-Ukraine conflict
April 15, 2022, 2:41 p.m.
Isha Raja
Spirit Brands in Kenya need to restructure channels to leverage Gen Z and Millennials
April 15, 2022, 2:18 p.m.
Sandra Beldine Otieno
Are Gen Z and Millennials in South Africa targets for alcohol companies?
April 12, 2022, 2:27 p.m.
Sandra Beldine Otieno
How Spirit Brands in Ivory Coast Should Rethink Channels to Win Over Gen Z and Millennials
April 5, 2022, 2:37 p.m.
Team Insights
TRADITIONAL MEDIA VS SOCIAL MEDIA USE IN AFRICA
March 18, 2022, 2:45 p.m.
Davies Nyachieng'a
Inflation concerns cause consumer confidence to tumble at the start of 2022
March 5, 2022, 2:47 p.m.
Team Insights
Going into 2022, health and income are the main priorities for African consumers
March 4, 2022, 2:49 p.m.
Isha Raja
Health and wellness conscious consumer, an opportunity for brands in Tunisia
March 2, 2022, 2:52 p.m.
Sandra Beldine Otieno
Is financial freedom achievable to the newest faction of workers in Tanzania?
Feb. 28, 2022, 3 p.m.
Team Insights
Digital currency is about to change traditional banking
Feb. 25, 2022, 2:56 p.m.
Sandra Beldine Otieno
What Black History Month means for Black Businesses?
Feb. 18, 2022, 3:13 p.m.
Isha Raja
Quality and price are key purchase decision drivers for consumers in Africa
Feb. 18, 2022, 3:09 p.m.
Sandra Beldine Otieno
Despite Omicron, consumers look hopeful in Morocco
Feb. 16, 2022, 3:26 p.m.
Isha Raja
Online shopping is growing in Kenya and Jumia is leading the way
Feb. 11, 2022, 3:22 p.m.
Sandra Beldine Otieno
While Patriotism Trumps Football, Africans Expected Cameroon To Win It All
Feb. 4, 2022, 3:32 p.m.

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Chris Ndugu
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